uxzentrisch zitiert:

Ideas take the path of least resistence. And most often the path of least resistence is »oh, here is all the reasons we can’t do that«. So we tend to say »let’s move quickly on this and if we’re wrong we can just torch the whole thing. But if we are right we at least have some momentum.«

Jim Coudal at Chicago Creative Mornings berichtet im Vimeo-Video über seine Agentur- und Produkt-Arbeit. Jim Coudal kommt aus der 37signals-, Threadless-Szene von Chicago.